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Matchfit Athletics

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This is a logo created back in 2009 for a physio company based in Devon. They had clients from all over the UK so wanted to incorporate the Union Jack in some way into the design. They also asked if it could be some kind of shield so they could have it on their shirts and equipment etc.

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The general idea behind this logo was that the “A” was giving the impression of an athlete winning his/her race, which shows the company are capable of getting athletes fit and ready for whichever event they are training and hopefully win.